Film Trailer Analysis-Main Theatrical trailers and Teaser trailers

Main Theatrical Trailers 

The Hangover 2 trailer 

At what point in the trailer are we told the name of the film? Why is this?

The name of the film is not shown until more near the end, when there is only 15 seconds left,This is uncommon for a trailer as usually the title is shown either at the start or at the end. The title could have been shown at this time so the audience remember the name and so it sticks in there mind and so a short clip of the film can be shown at the end.

Why are we told who is starring in the film?

We are told who is starring in the film because of the well known cast and this can appeal to the audience making them more likely to go an see the film.

How is this information given to us? Why?

This information is briefly given to us at the end of the trailer,so the audience remember who the actors are.

What type of action from the film do we see?

We see the same group of friends from the first film,the film is centered around these characters and it revolves around what happened the night before. We see that the film is set in a major capital city (Bangkok) Alot of action is shown,we see the characters in a car chase,we see guns being used and we see the characters getting into fights.  

What clues does the music give us as to what type of film the trailer is advertising?

Throughout the trailer the music is up beat and humorous,this reflects the tone of the film as the genre is a comedy and the music fits with this. However if it was a trailer for a horror film the music would be very different.

Does the trailer come with a voice over and if so, what can you tell about the voice being used? 

The trailer does not come with a voice over.

How does the speed of what we see compare to watching a clip from a film? Why is this?

What we see in a trailer is a lot more fast paced to what we would see in a film. As a trailer is only a few minutes long it has to be fast to excite and draw the audience in and to fit all of the best bits of the film into a few minutes.

Does the speed alter through the trailer or does it stay the same?

The speed throughout the trailer alters to entice the audience and draw them in.

What information are we given about the film?

We are given the month the film is coming out, the date its being released,and the online website. We are also given the name of the production and distribution companies,as well as the name of the director actors,producers and the composer.

At what point in the trailer is this information given?

The production and distribution companies are given at the start of the trailer and the name of director is given a short while after,the month its being released is given half way through and the rest of the information is given at the end.

What type of audience is the trailer aimed at? How can you tell?

The trailer is aimed at an audience of 15 years upwards due to the use of guns and action in the film,it is also aimed at any one who enjoys watching films in the comedy genre.

Insidious Trailer 

At what point in the trailer are we told the name of the film? Why is this?

 At the very start of the trailer we are told the name of the film,and the title is constantly repeated through out. This is so the audience remember the title and so it sticks in there mind.

Why are we told who is starring in the film?

We are not told who is starring in the film because there is no high profile actors in it.

What type of action from the film do we see?

We see a family who have just moved into a new house,we see strange paranormal activities going on, by watching the trailer we may first think that the strange going ons are to do with the house but really it is to do with the young boy in the family. We know this from the end of the trailer when the actress said “it is not the house thats haunted its your son” The trailer narrative shows similarities to the paranormal activity film,with the fact that it goes against the typical horror convention of the house being haunted. A similar line is also used in the Paranormal Activity film where the character says “its not the house its me”.We can tell that the genre of the film is horror from the dark images we see throughout.

What clues does the music give us as to what type of film the trailer is advertising?

The Music starts with a constant ticking sound,it starts off slow but gradually quickens pace towards the end of the trailer. The ticking sound is popular as it has also been used in past horror trailers. The music builds tension and adds suspense for the audience watching,we know from the music that the film is in the genre of a horror.

Does the trailer come with a voice over and if so, what can you tell about the voice being used? 

The trailer does not come with a voice over.

How does the speed of what we see compare to watching a clip from a film? Why is this? 

What we see in a trailer is a lot more fast paced to what we would normally see in a film. As a trailer is only a few minutes long it has to be fast to excite and draw the audience in and to fit all of the best bits of the film into a few minutes. 

Does the speed alter through the trailer or does it stay the same?

The speed throughout the trailer alters,it is mostly slow paced throughout (in 

comparison to other trailers)this is probably to enhance the tension and keep the audience on the edge of their seats,it doesn’t pick up speed till the very end.

What information are we given about the film?

At the start of the trailer we are given the name of the production company,Film District, we are also told the makers of the films previous successful films in the horror genre paranormal activity and saw.We are also given the name of the production company, the website and the date it is released.

At what point in the trailer is this information given?

This information is given at the beginning of the trailer and at the end of the trailer.

What type of audience is the trailer aimed at? How can you tell?

I think the trailer is aimed at anyone from the age of fifteen and above due to the horrific horror images shown and usually films in the horror genre have the age raiting of 15.

Paranormal Activity trailer 

At what point in the trailer are we told the name of the film? Why is this?

We are not told the title until the end of the trailer,were there is only a few seconds left. This is so the audience can get to see the action in the film,and possibly judge whether they want to see it or not,as well as this having the title at the end makes the audience more likely to remember the name.

Why are we told who is starring in the film?

We are not told who is starring in the film because there is no well known actors starring in it.

What type of action from the film do we see? 

In the film we see a young couple who have just moved house but while they are there they are disturbed by a presence.The young girl thinks there is something in the house,the couple use there camera to film whats going on at night In the film we see strange things going on like the lampshade moving on its own at night,the couple waking up to find salt in there room,the door slamming shut on its own and someone being dragged towards the camera. 

What clues does the music give us as to what type of film the trailer is 

advertising?

The music starts of slow to build suspence,the music becomes loud and sudden at certain points to emphasise shocking parts of the trailer and also becomes more fast paced.

Does the trailer come with a voice over and if so, what can you tell about the voice being used? 

The trailer does not come with a voice over.

How does the speed of what we see compare to watching a clip from a film? Why is this?

The trailer is usually a lot more fast paced in comparison to a film. As a trailer is only a few minutes long it has to be fast to excite and draw the audience in and capture all of the best bits of the film.

Does the speed alter through the trailer or does it stay the same?

The speed throughout the trailer alters to excite and entice the audience in what they are watching.

What information are we given about the film?

We are given the name of the production company,Paramount films, we are also given the opening dates it is being released in certain cities in America aswell as this we are given several  accolades throughout the trailer to show to the audience the positive reviews the film has recieved and to highlight to them that this is going to be a successful film,worth watching.

                                             

At what point in the trailer is this information given?

At the beginning and end of the trailer.

What type of audience is the trailer aimed at? How can you tell?

The trailer is aimed at people who enjoy watching horror films from the age of 15 and above.This is clear because most horrors have the age rating of 15.




Teaser trailers


The Hangover  part 2

• In the teaser trailer we are shown the title towards the end of the film,this could be so it sticks in the audiences mind,also because the film is a squeal to the previous film the audience may already be aware of what film it is and therefore the title may not have as much importance.
• We are not told who is starring in the film because its just a teaser trailer,there is not a lot of time given.
• Because we are watching a teaser trailer we do not see much action from the film,we are shown review quotes from various different magazines and the words "The Wolf pack is back" is shown and we see the three main characters walking towards the camera.
• The music reflects the film and the pacing of the trailer as the song used is quite slow,which reflects the editing in the trailer.The teaser is different to what you may normally expect from a teaser trailer as you would usually expect a teaser to have fast paced editing shots and more footage of the film but because the audience have seen the first film they already know what to expect therefore the teaser is used more to excite and entice the audience for the upcoming film. 
• The speed throughout the trailer stays the same,it is mainly slow paced unlike what we would expect to see from a teaser.
• The information We are given in the film is the production and distribution companies names, quotes from magazine reviews, the release date of the film and the films website

Insidious 

• The Insidious teaser trailer is similar to the Main theatrical Insidious trailer, as a lot of the same clips are used but it is just shortened down and more fast paced.
• The title is shown at the end of the trailer,unlike on the main theatrical trailer where the title is constantly shown throughout (to remind the audience and keep it stuck in there minds)It is just shown once in the teaser, due to the fact that it has to be kept short.
• The accolade "From the makers of paranormal Activity and Saw" is used to make the audience aware of  the companies previous successes in the box office genre.This is a good selling point for the film as if the audience like the companies previous films, then they are likely to be interested in seeing this one.
• The speed throughout the trailer alters,from slow to fast pace editing,this is to entice and excite the audience.

Paranormal Activity 2

• The title is shown at the end of the trailer as it is a second edition to the film the audience will probably already have a good idea to what the film is.
• The Music in the trailer builds tension and adds suspense for the audience,there is a non diegetic sound of footsteps used to create this.
• In the trailer we see the same clips from the first film, to remind the audience of the first Paranormal Activity.We see the character being chucked towards the camera,then we see a close up shot of a women's face staring into the lens of the camera.This shot is very sudden and is used effictively to shock the audience.This is proven when we see the audiences reaction. We are also shown clips from a video camera, of all over the house, in the bedroom.kitchen,outside,and in the living room.In the bedroom we see a dog barking and we here footsteps coming up the stairs to indicate that there is something there,It then suddenly cuts to a girl standing in the room.
• The speed throughout the trailer mainly stays at the same pace throughout,it is slow paced to keep the audience entinced and add suspense.
• The tagline in the trailer reads "In 2009 you demanded it....nothing can prepare you for whats next" this gives the impression to the audience that the follow up to the film is going to be even scarier then the last.
• A website for the film is given at the end of the trailer and we are shown a small picture of the distribution company